The Keys to Selling Your Own Gift Basket Business

Sell Your Gift Basket Business Quickly

The gift basket business can be lots of fun and quite lucrative. But alas, all good things must come to an end and eventually, you will probably sell your business when you’re ready to retire. I don’t have good news and bad news here… only good news. It’s really quite simple to sell your gift basket company, if you follow this advice:

  • Be realistic about what it’s worth. When you were in the business, you bought items as inexpensively as possible in order to make a profit. The person who buys your business will want to do the same thing, so cut them a good deal.
  • List your business on Gift Basket Information and Craigslist. This is the best part. Both the Gift Basket Information site and Craigslist allow you to list your business for free. Be sure to describe exactly what is for sale and what you’re asking for it.
  • Think about offering to sell your business in chunks. For example, you can sell all the product for one price, all the supplies for another, the actual business (name, website, logo) for another. Then, of course, offer the whole thing for a price that is lower than the sum of the parts so that people get a better deal for buying the whole thing.
  • Make it a priority to help the new owner succeed. If they’re new to the gift basket industry, offer them advice and help them navigate those crazy first few weeks. Remember our theme: We aren’t working against each other but with each other.